Be Safe, Be Seen like Hi-Viz Harry
Being seen can make all the difference.
It could even save your life.
We can all choose to wear something bright to stay safe.
If Hi-Viz Harry could, he would too.
Watch as this little hedgehog on a big journey makes his way home across a dark road.
Be Safe, Be seen.
The idea behind Hi-Viz Harry was to make an everyday moment, told in a dramatic, cinematic, heartwarming way and built around one simple idea: If he had the choice,
he would make sure he was seen.
Animals cross roads every night. And unlike others, who don’t have a choice. Harry the Hedgehog has hi viz. He becomes visible. If Hi-Viz Harry could choose one advantage for everyone,
he would choose the one that helps him get home safe.
#RoadWiseUp
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